Why it clears the shelf
Water is not a brand decision. It is a turnover decision.
Every centimetre of shelf has to earn its keep. Here is the case for giving some of it to Afriqua.
Built for the walking trade
A single sealed serve at a price point the spaza, tuck shop and taxi rank customer reaches for without thinking. Low decision, high repeat.
Sealed, single serve, no cap to lose
Purified and sealed at the factory. Nothing to reclose, nothing to spill in a cooler box. It suits functions, schools and site work as easily as counter sales.
It sells right through the year
KZN and Gauteng heat means cold water is not a seasonal line. Demand holds through the summer and does not fall away the way seasonal stock does.
Made down the road, not overseas
Produced in Pietermaritzburg by Ubuntu Beverage Co. When you need stock, you are dealing with people in the same province, not a call centre.
Becoming a stockist
Start small, see whether it moves, then scale.
You should not have to gamble shelf space on a promise. The first order is meant to be a test, not a commitment.
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Tell us where you are
Send through your store and your town. We check what we already supply nearby and what makes sense for you.
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Agree a trial order
We start you on a quantity sized to test turnover in your store, not to fill your storeroom.
Confirm: trial order terms -
We deliver to you
Stock is delivered to the store. No collection, no third party in the middle.
Confirm: delivery areas and lead time -
Reorder when it sells
Once you know the rate it moves at, we set a restock rhythm that keeps you from running dry.
Confirm: reorder and payment terms
Stock Afriqua
Send your details and we will come back to you about supplying your store.
Would rather talk? Call [CONFIRM: phone]
Find a stockist
Where to buy Afriqua
These stores carry Afriqua today. If your town is not on the list yet, that is an opening.
Bulk and events
Need cups for a function, a school or a site?
Sealed single serves travel well, chill fast and leave nothing to reclose. We supply directly for once off and repeat requirements.
Send a bulk enquiryMade in Pietermaritzburg
A local plant, running at scale.
Afriqua is a brand of Ubuntu Beverage Co, producing sealed purified water cups from Pietermaritzburg and supplying the trade across KwaZulu-Natal and into Gauteng.
Water is filled and sealed on site, which is what lets us hold both the quality and the supply rhythm that trade buyers need.
Confirm: founding story and owner name
Get in touch